Description

Oribi is a marketing analytics tool designed for sales and marketing executives. It enables users to get actionable insights to drive results, track key conversions and site interactions, evaluate channel contributions, connect email addresses to match journeys, schedule reports to be shared automatically, define acquisition strategies, as well as build cross-domain funnels or filter for specific segments. Features include data maintenance, insight analysis, traffic management, return on investment (ROI) optimization, behavior analysis, and attribution management.