Description

Xandr Monetize (formerly Yieldex Analytics) is a strategic buying and selling platform designed for publishers and media owners. It enables users to manage holistic inventory and demand channel, maintain demand partners across channels and formats, streamline ad performance through superior yield optimization, pack, sell, and measure the performance of inventory across screens and devices, navigate the consumer journey and client relationships, as well as optimize data-driven yield optimization and differentiated buyer demand. Features include supply-side platform (SSP) support, yield-analytics, transaction channel management, advertising format customization, content management, forecasting management, and insight management.