Description

Adobe Search&Promote (now part of Adobe Target) is a marketing optimization solution designed for digital marketers. It enables users to test multiple variations across web, mobile application, and IoT on both the client and server sides, streamline the conversion rate optimization, convert visitors to leads and prospects, continuously analyze the results of A/B tests, identify and follow-up the qualified potential leads from website visitors, and monitor and manage the performance of the tests in real-time. Features include merchandising rules, searching capability, auto-complete, real-time metrics, dynamic analysis, and refinements based on facets and filtering options.