Description

Blackbaud Raiser's Edge NXT is a cloud-based donor management solution designed for nonprofit organizations. It enables users to create, manage and track marketing campaigns; utilize lead management functionality to prioritize marketing activities; streamline online portals for members and donors to create and manage profiles; facilitate communication with constituents using preferred channels; manage constituent profile information; create custom dashboards and reports on metrics such as lead generation, revenue, and deals; segment customers based on purchase patterns. Features include contact management, online donation pages, email marketing, dashboards, and accounting integration.