Description

Boxever is a marketing personalization platform designed for marketing and eCommerce sectors. It enables users to manage and drive acquisition, conversion and retention, analyze and classify customer data automatically, accomplish automated and hyper-targeted digital advertising, identify purchase lifecycle and retention strategies, analyze marketing spend with content and channels, configure variation and segmentation of the product, as well as create decision model with comprehensive performance analytics. Features include Salesforce integration, data analysis, dashboard capability, A/B testing support, performance optimization, audit management, segment exploration, and attribution management. Modules include Boxever Decisioning, Boxever CDP, and Boxever Web Optimization.