Description

CTSuite (formerly ThePlatform) is a comprehensive ad management platform designed for advertisers, communications providers, MVPDs, global operators, content providers, and technology providers. It enables users to plan, deliver, and track the media planning across all digital and linear destinations, create broadcast-quality advertisement versions, streamline the workflow between demand and supply-side, manage the media buy lifecycle, from planning and execution to reporting, and mitigate risks of talent management. Features include digital media campaign management, searchable library of all creative assets, automated traffic creation, integration with third-party platforms, auto-transcoding, and multiple digital preview versions.