Description

Folloze is an account-based marketing (ABM) and buyer experience analysis platform designed for B2B marketing teams. It enables users to create data-driven ABM and demand-gen campaigns, activate consumer and intent data with content experience, capture engagement behavior insights in real-time, align marketing and sales efforts and improve conversion rates, and measure the impact and ROI of account-based marketing (ABM) programs. Features include identity matching, content nomination, account engagement analytics, closed-loop orchestration, customer lifecycle management, and 6Sense integration.