Castoola

About Castoola

Castoola is a company based in Murska Sobota, Slovenia, specializing in targeted TV advertising solutions, particularly in Addressable TV. They have a strong connection to the Prekmurje region and have been pioneers in adapting to the digital shift in the TV industry. Castoola was among the first to utilize the HbbTV standard, enabling interactive commercials, including one of the world's first for Škoda.