Goodmind

About Goodmind

Goodmind is a market research and consulting firm with offices in New York City, Norwalk, CT, and Wellington, New Zealand. Founded in 2001, we see ourselves as subversives; constantly seeking faster, less expensive and more effective means to conduct marketing research. To that end, we have pioneered new applications for online qualitative research (including our 'quasitative' methodology), developed the first social media virtual panel (greenlightpanel.com) and forged the use of self-contained usability labs utilizing bezel cameras to simultaneously record gestures and mouse movements. We also designed the first iPhone app for recruiting and screening qualitative respondents (Greenlight).