Kantar

About Kantar

Kantar Group Ltd. is a global leader in marketing data, analytics, and brand consulting, based in London, England. Founded in 1992, the company operates in over 90 countries and employs around 30,000 people. Kantar specializes in market research, data investment management, and consultancy services, offering solutions such as brand strategy, social media monitoring, advertising effectiveness measurement, consumer behavior analysis, and public opinion research.