M/A/R/C Research

About M/A/R/C Research

M/A/R/C Research is a marketing research and consulting firm based in Irving, Texas, with additional offices in several major cities, including Greensboro, St. Louis, Chicago, Philadelphia, and New York. Founded in 1965 by Cecil "Bud" Phillips, the company has a rich history and was acquired by Omnicom Group Inc. in 1999. In 2018, Merrill Dubrow became the CEO after purchasing the firm from Omnicom.