Nufer Marketing Research

About Nufer Marketing Research

Nufer Marketing Research, Inc. is a full service custom research firm. We provide actionable, decision-oriented insights into your customers and marketplace in order to drive business growth. Our research solutions are custom-tailored to your business issues based on thoughtful and thorough consultation. Senior consultants run each project from start to finish. From initial discussions and project design, to execution, analysis and recommended actions, your project is in expert hands. With us, you spend less time managing the research process. Instead, you focus on leveraging consumer insights. Our research services cover: opportunity identification and new product development; segmenting, targeting, and positioning; brand imagery; pricing; advertising and communication assessment; customer loyalty; and more. We serve clients from both consumer and B2B organizations, across a wide array of industries.