About Olson Zaltman
Olson Zaltman is a market research and consulting firm based in Pittsburgh, PA, specializing in consumer insights through mind science methodologies. Founded in 1997 by Jerry Olson and Gerald Zaltman, the company is known for its patented ZMET (Zaltman Metaphor Elicitation Technique), the first market research method to receive a U.S. patent. With a team of approximately 36 staff, Olson Zaltman generates an estimated $18.4 million in annual revenue.
Min project size
50,000+
Hourly rate
50 / hr
Employees
41
Locations
United States
Year founded
Founded 1998
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