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SINUS-Institut

About SINUS-Institut

SINUS Markt- und Sozialforschung GmbH is an independent market and social research institute based in Heidelberg and Berlin. The company specializes in value-based target group segmentation and trend analysis, and it is renowned for developing the Sinus-Milieus, a model that analyzes societal groups based on shared values, lifestyles, and social environments.

Min project size

50,000+

Hourly rate

50 / hr

Employees

36

Locations

Germany

Year founded

Founded 1978

Service Lines

Consulting30%
Implementation25%
Support & Maintenance20%
Training15%
Custom Development10%

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