Vividata

About Vividata

Vividata is a prominent Canadian organization based in Toronto, specializing in cross-media and consumer insights. As a not-for-profit, tripartite industry body with over 40 years of experience, it is governed by a Board of Directors from key sectors in media and consumer goods. Vividata's research is supported by a Research Committee of insights specialists, ensuring it meets the needs of marketers and researchers.