Optima Group

About Optima Group

Optima Group, Inc. is a creative services, strategic consulting, and marketing research firm focused on the financial industry. Founded in 1979 and based in Fairfield, Connecticut, the company specializes in providing tailored solutions for financial services and fintech firms. Under the leadership of President Kenneth R. Hoffman, Optima Group integrates creative services, strategic consulting, and market research to support clients in making informed decisions and enhancing their visibility in a competitive market.